Bank Points
Banks today are creating loyalty ecosystems to reward and retain customers by offering more than just traditional financial services. These ecosystems connect various products—like credit cards, savings accounts, and mobile apps—into a unified platform that offers points, cashback, or exclusive perks. The goal is to encourage customers to engage more deeply across the bank's offerings.
For users, this often means added value through travel rewards, discounts, or access to premium services. The convenience of having everything in one place—payments, savings, and rewards—makes it easier to manage finances while enjoying benefits for everyday transactions.
However, there are trade-offs. Loyalty programs can sometimes be complex or restrictive, locking users into one provider or offering less flexibility in how rewards are redeemed. It's important for customers to weigh the benefits against the fine print before committing fully to a single ecosystem.
The Ultimate Travel Card
Giving you access to the widest set of transfer partners, as well as an AED 2,000 discount on flight tickets, every year.
Access to ADCBs Versatile TouchPoint Ecosystem
Earn Equivalent of 1.5% cashback in as TouchPoints on retail spend.
Access to a wide range of transfer partners at a lower cost.
Including features such as access to Marhaba Meet and Greet.
Earn points on your spending
Often, earning points can result in a higher return on your spending compared to cashback. However, unlike cash, it requires some understanding of what you're actually getting in return when you spend.
